MKT 203 Customer Relations

COURSE NAME:  MKT 203 CUSTOMER RELATIONS

Course Description (Detailed Syllabus is released upon registration)

Students will learn the essentials of customer relations.  Upon completion of this course students will be able to: 1) define human relations, self-esteem, the importance of first impressions, and ethics related to the business world and social responsibility, 2) discuss the techniques to communicate effectively both written and oral and outline critical problem-solving skills, proper telephone, and e-mail etiquette, 3) describe how to maintain successful relationships with customers, individuals at work, and individuals in the society, and 4) explain how to handle difficult people by recognizing the factors that affect a person’s positive or negative attitude by utilizing their knowledge of behaviors .  

Prerequisites

None

Required Resource Purchases

Textbook’s name, author’s name, and the ISBN will be released to the students upon registration.  . 

Software and additional resources, including author’s name and the ISBN will be released to the students upon registration.    

Additional Materials for Learning

1. Access to a printer or printing shop such as FedEx Kinko’s
2. Access to high speed Internet and a reliable computer
3. E-mail account that will be checked daily

Course Grading and Policies

1. Points from:  Lessons, Assignments, Tests, Classroom Discussion, and Course Portfolio are factors in grade point calculation.
2. A = 90% – 100%, B = 80% – 89%, C = 70% – 79%, D = 60% – 69%, F = 59% and Below.
3. Late Assignment Policy: If unable to complete assignments or tests on time, please contact your instructor before the due dates.  Assignments or tests submitted after the due date without appropriate excuse and pre-approval will receive a zero score.

Award Upon Completion

The student will receive 3 Credit Hours upon completion of this course.